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OPERATION STRATEGY:
The organization has taken a stand on developing the internal capacities of the target communities and initiated a noble process of development at the rural grass roll and community levels. Basic education is one of the major thrusts of the organization through which a true process of grass root level development may be initiated.
Another important thrust area is women’s development. The organization feels that it is the women community, which is the backbone of rural community, total economy and rural family. The organization has, that is why, given a major focus on gender equitable development with the maintenance of equity, equality and social justice. In fact, the strategy of the organization is such that the women are made involved in the entire process of integrated rural development. The effort is to help the society recognize reproductive role of the women and at the same time promote the productive and community roles of women. Apart from addressing the practical needs, the organization is focusing on strategic interest also of the women.
Development and support to the vulnerable children and helpless old people are another focus of the organization. Health, Nutrition, education, skill training and income generation are the different kinds of social support services that the organization pledges to provide. Sanitation, environment and safe drinking water programs in the rural areas are need based and are taken up in order to promote overall hygiene and health status of the poor people in the rural areas.
Promotions of local and village-based Biotechnology Project & indigenous Project in the rural areas are encouraged so that the self-employment avenues may be opened. In fact, in the industrial urban sector the employment generation has come to a saturated point, due to various factors involving increasing use of labour substituting machines and inadequate human resource development. Strengthening the domestic economy through promotion of small scale and village industries has become the need of the hour.
Lastly, a true spirit of development requires a missionary zeal, commitment, fellow feeling and brotherhood irrespective of any consideration of caste, race, religion language and sex. The organization feels that inculcation of the spirit of fellow feeling, nationalism, and cultural consciousness is necessary for development and it has directed its efforts to this and from the very beginning of inception.
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