| Prashant
P. Main |
Objective: Seeking a position with a SEO / Internet Marketing Company, which requires skills in Internet Researcher / Business Analyst / Search Engine Optimization / Web Marketing.
Professional Experience:
Working as Internet Researcher and Business Analyst at Encodex Technologies, Pune (Microsoft Gold Partner) since March 2006.
Job Responsibilities:
Business Analyst(International) and Internet Researcher
•
The generation and qualification of new leads
• Building a solid, targeted marketing database of Companies
• Identifying geographic location specific companies (Indian and Overseas)
• Identifying industry specific companies
• To identify and research specific names, titles and companies from internet
• Collect accurate and complete contact information about companies
• Identifying operating principles of company (CEO, President, COO, CTO,
CIO, Director, etc.)
• Internet researching for various tools and information about company
databases
• Data collection
Internet Marketing and Online Marketing
•
Email Marketing Campaigns
• Identifying Article Submission Sites
• Building industry specific database of Article Submission Sites
• HTML Newsletter Updating
• Article Submission and Website submission
• Daily analysis of newspapers (IT companies)
• Posting of articles in various groups (Yahoo, Google)
• Online data analysis tools
SEO
•
Understanding Keyword Market
• Current Search Engine Ranking analysis
• Competitive search engine ranking analysis
• Review competing websites for possible keywords in Meta tags & visible
text.
• Identify Targeted Keywords (and phrases)
• Strategic Keyword Selection
• Meta keyword density (title, description, keywords)
• Home Page and landing pages optimization
• Optimization title tags with respect to the page content.
• Creating robot.txt file, sitemap & other Meta tags.
• Directory submission to Google, yahoo, DMOZ & other search Engines
• Online and offline tools
Worked as Account Manager (Tech) at Convonix Inc (Mumbai) form June 2004 to March 2006
Job Responsibilities:
SEO
(Search Engine Optimization)
• Ranking Report
• Optimization of Meta Content (Title, Description, Keywords)
• To Create robot.txt files
• To Create Spider Friendly Site Map
• Optimization of Internal Link Structure
• To Create Link Campaign Reports
Link Popularity Management
•
To find Relevant Links
• To create a Link Page on site and link it from home page to link page.
• To upload the relevant links on the link page.
• Mailing to link partners for Reciprocal link Exchange.
• Link Uploading and Updating using FTP.
• To Create Link Report
Code Cleaning
•
To create the CSS & Java Script file
• Increase the ratio of text to code
• Convert the table to div layers if necessary
Team Handling
•
To Give the Training about the process to the team members.
• Assign the projects between team members.
• Assign the Targets to team members.
Projects Responsibility at Convonix Inc.
1. Dotflowers.com
Project
2. One of biggest site related to travel: Created the title, description &
keywords as per content of the page more than 4000 pages have done.
3. Completed more than 200 link campaigns successfully.
Education:
• ADSE Course (Advance Diploma in Software Engineering) from Aptech Marine
Lines Mumbai.
• T.Y.B.Sc. in Physics, Hazarimal Somani collage of Arts & science,
Mumbai.
• H.S.C from Hazarimal Somani collage of Arts & science, Mumbai.
• S.S.C From Chikitsak Samuha Shirolkar High School form Mumbai.
Software Skills:
Operating
Systems: WINDOWS NT 4.0, Windows XP
Programming Languages: C, C++, Visual Basic, Ms Access 2002/XP, D2k
Scripting Languages: PHP, ASP
Web Programming: Introduction to JavaScript, HTML, Front Page
Database: Oracle (SQL/SQL*plus), MS-AccessXP
Networks: Familiar with TCP/IP protocols.
Others: Software Engineering, ACT software(Email CRM)
Other
Tools:
Web Site Analysis, Keyword Density, Keyword suggestion tool, Search Engine Position
Checker, Promotion Tools, Meta Tag Generation Tools, Link Checker Pro, Word
tracker, Overture Key word Suggestion Tool.
Area
of Interest:
• Internet Research, Online Marketing, SEO, Web Promotion, Site Analysis.
• Web Designing, Programming.
Interest
& Extra Curricular Activities:
• Surfing Net, Music, Movies
• Playing Cricket and chess
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